Mastering On-Page SEO for Local Success: Fixing Common Errors and Optimizing Your Strategy
NAP Consistency: This stands for Name, Address, and Phone Number. It's critical to ensure your NAP information is exactly the same across your website, Google My Business profile, and all online directories where you're listed. Inconsistencies can confuse search engines and hurt your local SEO ranking. Local Keyword Targeting: Identify relevant keywords with local intent. These include phrases like "best [your service] near me" or "[your product] + [your city]". Integrate these keywords naturally throughout your website content, including: Title Tags: The title of each page should be clear, concise, and include a local keyword. Meta Descriptions: Briefly describe your page content and include a local keyword. Headings (H1, H2, etc.): Use local keywords in your headings to structure your content and improve readability. Body Text: Don't stuff keywords unnaturally, but weave them into your content where it makes sense. Location Pages: Create dedica...